If you sell chilled or frozen foods, an attractive merchandiser is a must for boosting sales. Available in refrigerated and freezer models, these units keep perishable packaged foods at safe temperatures. All merchandisers are fronted in clear glass so customers can easily see their contents. Modern LED lighting lasts longer, radiates far less heat than fluorescent bulbs, saves energy, and creates a brighter, more appealing display to help increase impulse sales.
Refrigerators vs merchandisersGlass-door refrigerators and merchandisers may be hard to tell apart, but they are not the same thing. A commercial reach-in refrigerator is designed to hold both closed food products (e.g., milk cartons) and open food products (e.g., food pans). Merchandisers do not have to meet the same strict “safe zone” requirements of refrigerators, and it is against health regulations in most jurisdictions to store open food products or containers in a merchandiser.
Sliding or hinged doors?Many merchandiser lines offer options for hinged or sliding doors. While the choice may ultimately depend on available space and the width of your aisles, be aware that sliding doors usually mean less energy efficiency because they do not seal as tightly as hinged doors.
Food vs. flowers
Food and beverage merchandisers are not suitable for storing or displaying floral arrangements. Flowers have different temperature and humidity requirements than food. Visit our floral merchandisers page to see our complete line of floral coolers from True Manufacturing.
New from Beverage-Air
The Seattle Restaurant Store is proud to introduce the Marketeer® series of glass-door refrigerated merchandisers from Beverage-Air Corporation (look for model numbers beginning with “MT”). Twelve models feature sleek, modern styling in your choice of black or white and capacities ranging from 8.7 to 35 cubic feet.Environmentally friendly R290 refrigerant combines superior energy efficiency with zero ozone-depletion potential. Sliding and hinged glass doors feature double-pane, argon-filled glass with tempered outside panes for added safety. All Beverage-Air products are manufactured in the USA.
The Seattle Restaurant Store also carries merchandisers from Atosa. Units range in capacity from 7 to 75 cubic feet and widths of 21 to 78 inches. Whether perishables are a mainstay of your business, or if you only stock a few “grab ‘n’ go” items, you’re sure to find the right merchandiser in our Quick Pick Guide below.
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Atosa is a Farsi word meaning “beautiful.” Just like its name, Atosa’s refrigeration, gas equipment, and smallwares are designed to blend eye-pleasing aesthetics with functionality and style so that your kitchen stands out above the rest. The company manufactures sandwich prep tables, pizza prep tables, undercounter/worktop refrigerators and freezers, including glass-door merchandisers. All of Atosa’s merchandise is environmentally safe, utilizing CFC-free refrigerants in both refrigerators and freezers. In addition to the food service industry, Atosa markets to schools, hotels, restaurants, markets and other commercial institutions.
Founded in 1944, Beverage-Air is a leading manufacturer of commercial refrigeration equipment. Throughout its history, Beverage-Air has remained at the forefront of the food service and beverage industries. The company’s vast array of solutions is built on next-generation technologies and a diligent focus on safeguarding food and beverages for consumption. The Beverage-Air portfolio includes merchandisers, low-temperature display merchandising cabinets, reach-in merchandiser coolers, undercounter coolers, worktop and food preparation tables, beer dispensing equipment, refrigerated and dry display cases, countertop refrigerators, and deli display cases.
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